STS ASIA, Seoul — Apple Garosugil (가로수길 ), the Cupertino-based giant’s first official store in South Korea will open in Seoul on Saturday at 10AM KST, bringing Apple’s products, in-store programming and services together closer for its South Korean customers.
Located south of the Han River, in the heart of the Gangnam area, the store’s 25-foot glass facade invites visitors in from the tree-lined street, where interior trees mirror those outside, blurring the lines between the street and store.
“We’re thrilled to open a new home for our customers in the vibrant city of Seoul and we look forward to continuing to grow in Korea,” said Angela Ahrendts, Apple’s senior vice president of Retail.
“Our stores are gathering places for the community where everyone is welcome to connect, learn and create,” she added.
Not just a store of Apple products
The store also boasts the company’s Today at Apple programming which offers dozens of free sessions daily to inspire participants to learn and unlock their creativity in photography, music, art and design, coding skills and more. Led by Creative Pros, who are experts in the arts, the sessions bring the community together in the heart of the store — the Forum, with a dynamic 6K video wall.
Anyone can begin by taking a 30-minute Quick Start session, go further with experiential Photo Walks or attend a session for entrepreneurs, such as How to Run a Connected Business. Educators and developers can also get hands-on advice and specialized training in the store’s dedicated Boardroom.
To register for Today at Apple sessions, visit apple.com/kr/today.
Of course, the store features Apple’s full line of products and a curated collection of accessories.
The Apple store’s 140 team members will welcome visitors Saturday and provide the services and experiences that have become the hallmark for Apple Stores around the world.